Question 5

5.How did you attract/address your audience

I attracted our audience by using social media such as Facebook, Twitter and Youtube because social media is a big part of our generation and this is one way of achieving a large audience because most teenagers of our generation use social media. This was also one way of attracting an audience because we posted short clips and teaser trailers. Another reason why we used social media is that we can post information about our film and that we can show anyone news and maybe clips that shows a bit of the narrative because the majority of of people use social media. We also used twitter by using hashtags so our film can appeal to a younger generation such as teenagers. This was one way of gaining popularity for our film

Street marketing is another way of how we attracted an audience by handing out leaflets. this was so we can interact with people so we can convince them so go see our film. I also used a trailer on TV during the adverts so we can maybe a appeal to a different audience and maybe not are target audience. We also attracted our audience by gathering a group of people to watch our opening sequence and to give the film a rating out of 10. This was one way of helping us on what we would need to improve on. we also accepted feedbacks and criticism on the edits.

The Music we used is quite slow which creates a kind of dull atmosphere and this could also suggest the characters personality. We also used diegetic sound for the typing of our opening sequence to make the film more realistic.





At the start of our opening sequence we decided to use a matrix like font for the typography of our opening sequence. This would attract an audience that are interested into computers. This is because the text is not original but quite unique. This text is also used for computer programming which we thought this can appeal to teenagers because most of the young generation use computers or an electronic devise.

We used a variety of editing techniques such as fade which we used for the intro after the distribution was displayed on the screen. Continuity editing was also used when the character was reaching into the draw for the doritos.


The clothing is quite casual and simple(Jumper and jeans). We used this so the audience can realte to the character.